We talk to Kris Lindahl of The Lindahl Team in Minneapolis about incorporating technology into his brokerage to serve clients and attract new buyers or sellers.
You’ll learn:
- Why you need to be present on many different platforms to reach different demographics.
- Why you need to communicate the way your client communicates, not the way you want to communicate.
- Which platforms outside of Facebook are worth investing in.
- The right content mix to encourage engagement and also promote your business.
- Why you should let your brand values and personality guide your content.
- Digital marketing is a long game.
- What to think about if you want to form a team.
- Why Kris invests in his agents’ development.
Links mentioned:
You can listen to this episode here, or on iTunes or Stitcher.