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SNAPSHOT #138: Maintain a Database That Brings You Business

SNAPSHOT #138: Maintain a Database That Brings You Business

Note: This episode was recorded before the COVID-19 quarantine.

We talk to Roh Habibi, Broker Associate at Golden Gate Sotheby’s International Realty in San Francisco, about contact databases, why they matter and what should be in them (hint: be authentic and send relevant content of value). We also cover:

  • The importance of a decent newsletter 
  • When to reach out to the people in your database
  • How many people should be in your database
  • How to track and measure the success of your emails
  • How to segment your audience into different categories

Links mentioned:
Roh on Instagram

You can listen to this episode here, on Apple Podcasts, or wherever you get your podcasts.

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