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Snapshot #118: Podcasting as a Marketing Tactic

Snapshot #118: Podcasting as a Marketing Tactic

We talk to Frank Konsella, a realtor at Signature Properties Ebner & Associates in Crested Butte, CO about how he has used podcasting and blogging about the Crested Butte lifestyle to build his real estate brand.

We discuss:

1. How Frank got started with the blog and podcast.

2. How he measures the success of the podcast.

3. What has surprised Frank about podcasting.

4. Advice for agents who want to get into podcasting.

Links mentioned:

14er Skiers blog

Crested Butte is Home podcast

Audacity

Libsyn

Gaia GPS app

You can listen to this episode here, on iTunes, or on any other popular podcasting platform.

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