We talk to Gitika Kaul of Wydler Brothers in the DMV about how to use digital marketing to build a brand.
We discuss:
- How to start with a digital marketing plan, including which platforms to focus on.
- How to decide where to allocate those precious marketing dollars.
- Being authentic in your social media marketing.
- Why Gitika has focused on Facebook and Instagram
- How blogging can establish you as a real estate expert.
- How to get comfortable with video.
Links mentioned:
You can listen to this episode here, or on iTunes or Stitcher.