The Snapshot #82: Cold Calling Is Dead. What’s Next?

The Snapshot #82: Cold Calling Is Dead. What’s Next?

We talk to Bubba Mills of Corcoran Consulting and Coaching LLC in O’Fallon Illinois about real estate sales tactics that work today.

You’ll learn:

  • Why returning inquiries by text message can be more effective than phone calls.
  • When a handwritten note is appropriate
  • When cold calling IS appropriate
  • Why holding a seminar is a good sales strategy, especially if you offer a monetary credit for attendance
  • Why Bubba holds home buying seminars for high school seniors
  • How to transition seminar attendees into clients
  • Why writing a blog gives you credibility and shows off your personal expertise, and you don’t have to spend a lot of time on it.
  • Why you can should your audience organically
  • Differentiate yourself by sending out a print (gasp!) newsletter
  • How to create and distribute an e-book
  • Common mistakes agents make in their digital marketing

Links mentioned:

RealTrends article about alternatives to cold calling


Cole Directories

Blue Hammer

Weird Facts App



You can listen to this episode here, or on iTunes or Stitcher.