We talk to Audie Chamberlain of Lion & Orb about how he encourages real estate agents to develop digital content plans to help them tell their stories. Social media interactions may be quick, but the relationships they build are long.
Guidelines to follow:
- Don’t become a marketing broken record
- Keep it simple
- Treat people how you want to be treated
Learn where people are spending their time on social media (hint: it’s not just Facebook) and how to decide which social platforms are right for you. And find out how to get people to connect emotionally with you on social media.