Ask the Industry: What Are Your Top Negotiation Strategies?
Top industry professionals share their best tips for negotiating offers in a highly competitive market.
Snapshot #155: Sharing Relevant, Substantive Content on TikTok
This week, we talk with agent Lauren Matera about how she has created such an engaging TikTok account.
Snapshot #154: How COVID Will Change Agent Marketing
We talk to Anthony Mann, president of A Social Strategy, about how Covid-19 has changed agent behavior - and which changes will last.
Snapshot #153: Using Facebook For Lead Generation
We talk to Gus Munoz Castro of Power ISA about best practices for using Facebook for lead generation:
Snapshot #152: Sharing Relevant Content Through Marketing
We talk to Joe Rand, Chief Creative Officer for Howard Hanna | Rand Realty, about how to harness the intimacy of digital marketing to communicate meaningfully with the right audiences.
Snapshot #151: Simple Ways To Refresh Your Social Media Marketing
We talk to Victoria Kennedy, CEO of Victorious PR in Las Vegas, NV, about keeping your marketing fresh and fruitful.
ASK THE MLS: Laura Lafayette of CVR MLS
We talk to Laura Lafayette, CEO of CVR MLS and the Richmond Association of REALTORS®, about the pandemic, the busy housing market, and crossword puzzles.
Snapshot #149: Consistent Branding Across Digital Platforms
We talk to Wendy Walker, Managing Director of Wendy Walker Fine Properties at The Agency in Scottsdale, AZ, about logos, developing messaging and using digital platforms to reach audiences.
ASK THE MLS: Dave Wetzel of MLSListings
We talk to Dave Wetzel, President & CEO of MLSListings Inc., about the Northern California market, the need for "Zoom Rooms," and how 2020 was the year of the hike.